Colors: A vital ingredient of visual display

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Visual Merchandising is the art of displaying merchandise in a manner that is appealing to the eyes of the customer. And here in its needless to mention that colors appeal to the sight like nothing else. They help create a mood and frame of mind. Designers take the colors very seriously while on their task to create a certain look of the showroom.

So according to Academy of Applied Arts , Colors can be associated with emotions, special occasions and gender. It sets the context of the merchandise in an aesthetically pleasing fashion, presenting them in a way that would convert the window shoppers into prospects and ultimately buyers of the product. According to Academy of Applied arts,Color is one of the most powerful tools in the Visual Merchandising segment which when used creatively could breathe in new life into the store and its products.

In Academy of Applied Arts Passion for design, creativity and a fair understanding of the meaning each color conveys are essential to be a good visual merchandiser. Knack for perfect design and the ability to create ideas that are different are a must. Also, an awareness of happenings in fashion world keeps you keep up-to-date with the dynamics of the market and changing trends. An updated designer could bring out the exclusivity that attracts attention and pulls more customers into the store. A retailer has to focus on the right choice of color that would match with the theme of display.

One obviously could not satisfy everyone all the time, but could surely cultivate the taste of customers gradually and purposefully. A right choice of color in visual merchandising of the display can turn walkers into stoppers and significantly convert them into customers. It is therefore mandatory to choose the right color for the right theme of display and at the right time of the year.

A Halloween display would require black color in the display theme. Valentines theme should be ruled by red color supplemented with pink and white. Christmas theme would require one to emphasize more on red, green, gold and silver. A display of babies’ accessories should reflect light shades of pink and blue colors.

Play well with colors!!

Academy of Applied Arts:Modern Fireplaces To Keep

An essential part for every home, during the fall and winter season is the fireplace. Today, we have chosen several Modern Fireplaces that will keep your homes warm during the cold days. These fireplace designs are for those of you who love a modern sleek and smart setting.image

They are elegant, trendy ergonomic and of course energy efficient. The most commondesigns for these fireplaces are glass doors and fronts. They come in different shapes and sizes, so that it can fit perfectly in every type of room. Check out our collection below, and choose what type of a modern fireplace is the best for your lovely home. Enjoy and stay up to date with us!image

Top Five Tips for Styling your Mannequin

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Window display is the area where visual merchandising plays a major part in enticing the customers as well as encouraging purchases. And the composition of display area has a lot to add to the look and design. Mannequins have long been a staple of visual merchandising. A key element to Visual Merchandising is how we style our mannequins. Visually striking and unique visual displays could be created using mannequins appositely.

Too often the focus is put on the creative part of window display as well as the in – store displays wherein the importance of a well-dressed mannequin is overlooked. They are one of the most useful pieces of visual merchandising as fashion trends could be better displayed via them rather than placing clothes on hangers. It is equally essential to take some time out for:

  1. Plan each outfit
  2. Choose the right products.
  3. Steam the products
  4. Style your mannequin to complement your display

All of the above points can help ensure maximum impact on all the products ranging from clothing to accessories.  It is key for up selling products and giving customers an easy shopping experience.

So with this in mind we thought we would share our Top Styling Tips:

1: Use New Stock

Mannequins styled to perfection against a strong floral graphic. Fresh new stock in complementary colour tones looks simple and attractive at the same time.

2: Layer your clothes

Plan the outfits in a way that you could display a lot without seeming to be overdone. A well planned outfit head to toe looks attractive and grabs attention.

3: Always steam or iron the clothes

Clothes that are well ironed have their impact at a glance. So, get your steamer out!! Creases are never a good look especially when having your clothes on display.

4: Add Accessories

Accessories adorned along with the outfit complete the perfect look! Adding sunglasses, jewellery or a bag really finishes your outfit making it a show stopper for passer bys.

5: Focus on the details

The detailing should entail the trends that are in!! Push up the collar to show off the lining, roll up the trousers to show off the shoes, turn back the cuffs to show the contrast. And ultimately make the style statement!

 

Academy of applied arts : Home Decoration

As per Academy of applied arts,a beautifully decorated interior not only functions well but it creates a mood or a feeling and shows off the personality of the family that lives there. It’s attention to these three important ingredients — function, mood and personality — that ensures decorating success.

Before painting and rearranging, spend some time thinking about your family and how you live. Look through magazines for inspiration and pull out ideas or rooms that appeal to you. Academy of applied arts says to gather things from around the house that make you feel good and study them carefully for color cues and perhaps a clue to the mood you’re looking for in your home. This is the beginning of a well-planned and decorated living area.

As for the rest, let’s start with function.

Function

Decorating is more than just eye appeal — it’s making a room really work for you. Here’s how to do it, element by element:

The focal point: Sometimes rooms have natural focal points (places the eyes travel to immediately upon entering a room) — a fireplace, a bay window with a view, maybe even a built-in bookcase. If the room doesn’t have a natural focal point, create one with a dynamic piece of art or a colorful area rug.

The furniture: Determine whether the furniture satisfies the functions you’ve planned for the room.

The lighting: Lighting should be selected for the functions of the room as well as for visual appeal. Every task will require either direct lighting from a lamp or indirect lights that simply brighten the room for conversation or TV-watching.

The furniture arrangement: Draw your room on graph paper. Measure and mark electrical outlets and switches, vents, windows and doors. Measure your furniture and place it in your floor plan. Generally, the main furniture pieces are directed toward the focal point, keeping the major traffic patterns open. Be sure to balance high and low pieces as well as heavy and light ones around the room.

Academy of applied arts reviews on Visual Merchandising

Academy of applied arts reviews that Visual Merchandising is the art of displaying merchandise in a manner that is appealing to the eyes of the customer. It sets the context of the merchandise in an aesthetically pleasing fashion, presenting them in a way that would convert the window shoppers into prospects and ultimately buyers of the product. A creative and talented retailer can use this upcoming art to breathe in new life into his store products. Passion for design and creativity are essential to be a good visual merchandiser. A perfect design process and the ability to create ideas that are different are required. Awareness of happenings in fashion world is needed so as to keep up-to-date with the dynamics of the market constantly.Academy of applied arts reviews that Visual merchandising includes window displays, signs, interior displays, cosmetic promotions and any other special sales promotions taking place.

Components of Visual Merchandising:
There are certain things which a retailer needs to take care while proceeding with the process of displaying his products. Academy of applied arts reviews that these components when combined together in a proper ratio will make a successful outcome.

Make merchandise the focal point:
The main goal of display, as per academy of applied arts reviews, is to showcase the products within the overall display area. Customers give three to five seconds of their attention to window display. The retailer’s visual message should be conveyed to the customer in that short period of time.Academy of applied arts reviews that it should not be like an unsuccessful TV advertisement, where the product is forgotten altogether and only the concept of the commercial remains in the mind of the viewer. The arrangement of window display should go with the product and should not suppress them to make it discernable to the eye.

Right choice of colours is vital:
Colour is one of the most powerful tools in the Visual Merchandising segment. It is a visual perceptual property. Colours can be associated with emotions, special occasions and gender. It attracts attention and pulls more customers into the store. As per academy of applied arts reviews,retailer has to focus on the right choice of colour that would match with the theme of display. It is not possible to satisfy everyone all the time, but it is possible to cultivate the taste of customers gradually and purposefully. A right choice of colours in the display items can turn walkers into stoppers and significantly convert them into customers. It is therefore mandatory to choose the right colour for the right theme of display. A Halloween display would require black colour in the display theme. Valentines theme should be ruled by red colour supplemented with pink and white. A display of babies accessories should reflect light shades of pink and blue colours. A Christmas display should contain colours of red, green, gold and silver.

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Academy of applied arts :Interior designers

For Academy of applied arts reviews,in the fast pacing world, where urbanisation is taking place rapidly and everyone wants life to be fast track, people at the same time want it to be comfortable. This unanticipated situation calls for the need of professionals to take up most of the tasks such as Wedding planners, Visual Merchandisers and Interior designers.

Academy of applied arts reviews that earlier, all the work right from construction of a building to its decoration was done by an architect. Interior Designers were hired to design spaces like luxury hotels and bungalows of the elite which were far beyond the reach of majority of the population in India. As per Academy of applied arts ,nowadays people have become more specific about their requirements and aware about the multiple forms of styling. They hire interior designers to do up spaces like their offices and apartments, big and small.

This has led to an increase in the demand of Interior designers not only in metropolitans but also in small towns and cities across India despite the slowdown in the country’s economy. The basic job of an interior designer is to understand the client’s preference and budget, conceptualise their idea rightly and customize their space accordingly.

Academy of applied arts reviews that along with creative skills, interest and knowledge, it is equally important for an interior designer to have effective communicative skills to be able to put his ideas across to the client so as to share a good understanding.

Interior design is not like a puzzle that one fixes the pieces and the task is done. Academy of applied arts reviews that it takes great aesthetic sense, architectural understanding and environmental psychology to create a space which is fully utilised yet opulent and has breathing space. Keeping all these aspects in mind, you will surely shine!

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Academy of applied arts reviews on Interior molding and trim

Academy of applied arts reviews that the finishing touches are how normal, ordinary things become wonderful pieces of greatness.

As per academy of applied arts reviews, For example, if you were to look on the far side of sequins, a ballerina’s complex tutu is simply an apparent unitary. Removing that secret dash of his one extra special ingredient, the gourmand chef’s chicken tastes rather like one thing you prepare for dinner any normal traditional night. A similar thought can be made via the aforesaid chef analogy for your home style – the limited details like trim and molding will build all the distinction within the overall look and feel of your personal paradise .
Academy of applied arts says that once upon a time, molding was an installation nightmare that engulfed the foremost bold designers. Materials were significant, tough to manage, and still required to be fit, painted, cut, and positioned – by no means a task for the typical house owner to undertake. Today’s materials eliminate a number of those challenges, creating molding and trim installation an exquisite home-made task that’s not very time overwhelming. Academy of applied arts reviews that however before busting out the seal gun and your hammer/nails, there’s some preparation involved and a good book on this subject can help.
Molding and trim are both functional and decorative, and after being installed, the details are eye appealing and add significantly to your décor, while hiding joints from your walls, floors, ceilings, windows, doors, etc. Molding is available in several different materials that can widely vary based on its finish and price.
Academy of applied arts says that molding and trim work is not limited to the interior of your house, as finishing touches are also needed outside, too. As per academy of applied arts reviews, outdoor moulding will enhance your house’s curb appeal, and with a plethora of options, it is quite simple to find what suits your house and personal décor style.

Academy of applied arts :Interior Smooth Landings

Academy of applied arts review that, there are several different approaches one can take for any design project — narrative-based, research/evidence-based, user-centric, wellness-based — just to name a few, with each approach providing its own set of benefits.

What sets user-centric design apart from the other philosophies, as per academy of applied arts reviews is that this method tries to tailor and optimize the space around how users can, want, or need to use it, rather than forcing them to change their behavior to fit the space.

It’s a method that Solomon Cordwell Buenz (SCB) tends to gravitate to, And for academy of applied arts reviews, they went full speed ahead with it when tasked to design the new United Club and Global First Lounge at London’s Heathrow International Airport’s new Terminal 2.

Academy of applied arts review that open to first class and business customers, the lounge in Terminal 2 serves a wide range of customers and demographics. SCB needed to identify who exactly would be using the space, as well as the frequency with which people visit the bar area versus the dining area or private phone rooms. Academy of applied arts review that, to determine travelers’ expected needs and behaviors, SCB worked closely with United’s Customer Experience Group. In addition, the team at SCB took into account their own personal experiences and observations.

“We frequent these spaces ourselves in our daily lives, whether for [business] travel or leisure, so there is a personal understanding of what the expectation is and so we can put ourselves in those shoes and affect the design that way”.

“There’s some real criteria that need to be addressed in terms of feeding count that we needed to be able to meet in order to make this a viable space for United”as per academy of applied arts review. “Part of the program was to be able to provide the customer with an elevated level of menu options. That in and of itself requires a more robust kitchen, which then takes away from useable lounge space, putting more pressure on us to find ways to be able to create a relaxing environment where there was an ease of transition between spaces, with a limited amount of real estate to work with.”

They were able to integrate the “chill” factor with a spa zone with shower suites shared by both the United Club (which makes up the bulk of the space, available to business class passengers) and the United Global First Lounge (open to first-class passengers). These facilities are a great amenity for both leisure and business travelers alike. Either is able to shower and refresh in one of these suites, whether they’re on the first leg of a long journey, or are about to enter into a day full of meetings. This zone also offers “family services,” as Conforte calls them, where travelers can have a suit pressed or a dress steamed before they’re on their way.

Some chaise lounges are also placed along the perimeter of the space for those needing to disconnect and decompress.

For those with work to do before take-off and who would rather be in the middle of the action, there are a variety of spaces to choose from, such as “power bar tables” that provide connectivity and an open, “more Starbucks-like feel.”

Both the United Club and the United Global First Lounge have a large bar with views onto the tarmac and activity of the runways, dining spaces with both open and more intimate settings as well as private phone rooms.

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Academy of applied arts review on Contemporary Design

Academy of applied arts  serves the idea of contemporary.If you like to keep current with styles and enjoy things that are modern of today’s style, you might like contemporary interiors. Today’s contemporary interiors are comfortable, cozy and welcoming without being dark and drab. Academy of applied arts reviews that Contemporary styles are very much incorporated in homes and office as well. A contemporary interior design home can be a quiet and comfortable retreat.

Apparently, contemporary interior design defines clean lines, subtle, simplicity, sophistication and texture. Contemporary showcase more space then things by focusing on colours, space, shape and sleekness.

Colours of contemporary interiors are more neutral and bright as the palette is punched up with bold and bright colours of contemporary style. Neutrals, black and white defines the colours of this time with style. Academy of applied arts reviews that black is basically used for ground and neutrals are used for walls while backdrop is highlighted with bold accessories. Tints of bright colours like red, orange, green, white, gold and cream is ideally followed in contemporary interiors.

Academy of applied arts reviews that Contemporary interior design can be acknowledge with few key trademarks such as chrome metallic accents and using heavy glass and mirrors. This kind of interior uses bold colour blocks, high ceilings, bare windows and geometric shapes in walls and art sculptures. Contemporary interior is all about more things, here less is more. Each piece stands out as individual and unique in this type if interior design.

Contemporary style furniture defines smooth, clean and geometric shapes. For Academy of applied arts reviews, the contemporary furnishings use more of natural fabrics and neutral tones upholstered with black, white and neutral shades with natural fibres. The furniture is covered with black, white, neutral or bold fabric and texture often appear like natural wool cotton, linen, silk, jute which adds appeal.

As per Academy of applied arts reviews the contemporary furniture pieces are simple without curves or decoration. The legs of chairs and sofa sets are exposed without cover whereas chairs and beds have no fringes, skirt and trim. More of wooden material is used in contemporary style furniture than metal or other material.

Academy of applied arts reviews  that basically this kind of interiors uses bold, bare, basic and structural things and there is no to all kind of ruffles, fringes and carved details or floral prints. The furniture and accessories should be more accentuated and bold in order to compliment with wall color. The contemporary flooring is generally smooth in wooden, tile or vinyl. The rugs and carpets used in contemporary flooring must be warm and of commercial grade

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Programs at the Academy of Applied Arts:

You and your education are our top priority. Our supporting and nurturing environment coupled with our extensive in-depth knowledge ensures accelerated learning. All our programs are intensive and incorporated with practical experiential tools. Fifty percent of the course time is devoted to practical workshops. These workshops provide much needed hands-on experience that helps you vastly improve your performance. Students are provided with internships/placements with reputed brands/channel partners.

Programs Duration
Visual Merchandising
Foundation Diploma in Visual Merchandising (FDVM) 1 month
Advanced Diploma in Visual Merchandising (ADVM) * 6 month
Advanced Diploma in Visual Merchandising Online (ADVMO) 6 month
Graduate Program in Visual Merchandising (GPVM) * 12 month
Interior Design
Higher Diploma in Interior Design (HDID) ** 14 month
Graduate Programme in Interior Design (GPID)** 36 month
Post Graduate Programme in Interior Design (PGPID) ** 24 month
Retail Design
Higher Diploma in Retail Design (HDRD) 18 month

 

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